WATCH: How to use LinkedIn to grow your business and personal brand
Events & Learning
Key Learnings
- LinkedIn plays a huge role in B2B sales, as it allows businesses to improve personal brand while building relationships with potential clients
- LinkedIn's algorithms serve your content to people who are interested in it - so it's important that everything you share is of a high quality and will be useful to your prospective customers
- Likes are great, but comments and shares are better - try to instigate conversations with the content you post
- LinkedIn is one of the best B2B lead generation tools available
Watch this webinar Q&A with Nigel Cliffe from Value Exchange to find out how you can leverage your brand through LinkedIn.
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