WATCH: How video recruitment makes businesses more human
Events & Learning
Key learnings
- Using video to promote your job vacancies can help you stand out from other hiring companies.
- Conducting video interviews as part of the recruitment process can save time and money both for your business and the candidate.
- Your employer brand is the reputation your business has among current, former and future employees.
In this video, UMi speaks to recruitment expert John Blackburn about how video content can make your business more relatable and attractive to potential employees. John is the Chief Vision Officer of Vocacio and has spent the last 10 years helping businesses in a wide variety of sectors find the best talent.
Watch the video below to hear John's answers to the following questions:
- How has recruitment been changed by the pandemic?
- What do staff shortages mean for the way businesses recruit moving forward?
- How important is collaboration in the recruitment process?
- What advice would you give to a business that is struggling to find the right talent?
- Why must businesses looking to recruit adopt sustainable business practices?
Next steps...
- Think about how your recruitment process is performing and what steps you could take towards improving it.
- Invest some time into producing video content that explains what your business does and what it stands for.
- Check out our article on other recruitment tools that can help you identify the best talent.