How to use a trending topic to attract the media
Tools & Resources
Key learnings
- By providing relevant and timely comments and news on topics that are trending, you can attract the attention of the media who may share these on their platforms.
- It can also show your customers that you have your finger on the pulse of breaking news.
- Become a reliable source and journalists may start coming to you directly for comments.
UMi's PR partner, Journolink, shares five top tips to help attract media attention and put you at the top of the journalists’ contact lists.
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